I’m an OTT Streaming TV and Communications expert who helps companies to setup, sell and grow their media businesses.
I’m the publisher and editor in chief of OTT Business Magazine, author of more than 142 communication books (Mostly TV technology, business, and media communication. Between 2005 and 2023, I interviewed more than 4,137 executives and technologists in the communication industry. I’m the Executive Producer of TV Metaverse Show and am responsible for expanding user interfaces (UX), implementing new content sources, setting up advanced advertising, TV apps, social TV, and eCommerce services.
If you want to book a call with me, want some consulting help or if you want me to have a part time job at your company, go to my Soracles profile: Lawrence Harte Expert Profile
Job Roles
VP of Business Development
Chief Marketing Officer – CMO
Chief Content Officer
Key Services and Capabilities
- Discover and Develop Sales Leads – 40+ qualified contacts per month
- Sell OTT Systems & Services – get new customers
- Develop Sales Scripts & Campaigns – develop, use & share with team
- Interview and Define Buyer and User Journeys – get and do 20-30
- Create Marketing and Sales Collateral Content – 2-5 media items/mo
- Produce Training Materials for Customers & Staff – marketing & sales support
- Setup and Manage Media Channels – 20+ – get new multiple listings in search results
- Produce & Host Webinars and Events – awareness, credibility and lead generation
- New Business Opportunities – partners, new customer types+
- Create Plans & Procedures – business, marketing, sales
Availability
Advisory Calls – Zoom or phone
Consulting Projects – up to 10 hours/week
Job Assignments – part time/fractional